Forget Big and Flashy: Go For The Little Wow!

A little wow may not change the world, but it can certainly motivate, inspire, and show appreciation for those upon who we rely every day.


My good friend, David Cohen, shares his unique insight and wit with this great article which acknowledges that the little things in an experience–when totalled together–can make the difference between a positive and a negative experience.  Never understimate the power of individuals to make small transactions which act as deposits of good-feelings for your customers, partners, colleagues and friends!

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Matthew Fritz is a leader and mentor in the field of complex organizational change, emotional intelligence, and organization strategy. A successful DoD senior-acquisition program manager and test leader, Matt has earned documented success in the areas of test and evaluation, assessment, technology development and flight operations. He has specialized experience in cost, schedule and performance management and is an active duty Field-Grade Officer with command-experience in the United States Air Force. Matt is also a certified acquisition professional, as well as a certified Emotional Intelligence Trainer/Practitioner. He is the Author of an instructional book entitled, “Leveraging Your LinkedIn Profile for Success” and actively blogs with other military leaders at, as well as his personal blog at He and his wife, Stacy, enjoy life with their daughter and son in New Mexico.

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