How Disney gets its ‘hi-ho’ worker enthusiasm

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Disney ran a serious training program for ensuring upbeat, friendly, customer-focused employees who could “create happiness” on the job. (“You hire the attitude.

Matthew Fritz‘s insight:

The secret sauce to employee motivation is in the selection process. Hiring enthusiasm breeds a workplace if pride and energy–the kind of place you LIKE coming in to work every day. Build upon the attitude by developing and cross-talk…so the result is as infectious as the mood.

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Founder & CEO

Matthew Fritz is a leader and mentor in the field of complex organizational change, emotional intelligence, and organization strategy. A successful DoD senior-acquisition program manager and test leader, Matt has earned documented success in the areas of test and evaluation, assessment, technology development and flight operations. He has specialized experience in cost, schedule and performance management and is an active duty Field-Grade Officer with command-experience in the United States Air Force. Matt is also a certified acquisition professional, as well as a certified Emotional Intelligence Trainer/Practitioner. He is the Author of an instructional book entitled, “Leveraging Your LinkedIn Profile for Success” and actively blogs with other military leaders at, as well as his personal blog at He and his wife, Stacy, enjoy life with their daughter and son in New Mexico.

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